Viveat Susan Pinto &Amp; Shally Seth Mohile

Stories by Viveat Susan Pinto &Amp; Shally Seth Mohile

Kia bets big on Make in India

Kia bets big on Make in India

Rediff.com   9 Feb 2018

Korea's second-largest automaker and Hyundai's sister company showcased a line-up of 16 models from its global portfolio at the ongoing Auto Show

No Indian brand among top 100 in the Brand Finance list

No Indian brand among top 100 in the Brand Finance list

Rediff.com   5 Feb 2018

Indian names that figure on the list, but lower down the pecking order include Tatat (101). Airtel (rank: 252), Infosys (287), Life Insurance Corporation of India (292), State Bank of India (334), HCL (390), Indian Oil (427), Reliance (445) and Larsen & Toubro (464).

Ranjan Kapur: End of an era at O&M

Ranjan Kapur: End of an era at O&M

Rediff.com   29 Jan 2018

An astute advertising professional, he took Ogilvy & Mather India to the number one position after coming on board as managing director in 1994

Will Tata Motors' Vision 2020 become true?

Will Tata Motors' Vision 2020 become true?

Rediff.com   19 Jan 2018

Tata Motors aims to address 95% of passenger vehicle market by 2020

Why Procter & Gamble put India on backburner

Why Procter & Gamble put India on backburner

Rediff.com   15 Dec 2017

With India contributing only 2% to its revenues, the multinational is focusing more on key markets like the US and China.

Pandey brothers, 1st Asians to receive Cannes lifetime award

Pandey brothers, 1st Asians to receive Cannes lifetime award

Rediff.com   14 Dec 2017

The brothers, who began their ad journey a decade apart from each other, Piyush in 1979 and Prasoon in 1989, will be the eighth recipient of the award.

Why ad world was waiting for Virat-Anushka wedding

Why ad world was waiting for Virat-Anushka wedding

Rediff.com   12 Dec 2017

'Virat is the captain of the Indian side and Anushka is an A-list Bollywood actor. Something like this has not happened before.'

Ad spend: India would move up to 7th position by 2022

Ad spend: India would move up to 7th position by 2022

Rediff.com   11 Dec 2017

Ad spends to revive in 2018; India likely to add Rs 47,028 crore in the next five years

GST: New pain points have emerged for FMCG companies

GST: New pain points have emerged for FMCG companies

Rediff.com   5 Dec 2017

From anti-profiteering to affixing stickers on existing stocks, FMCG companies are bracing for new set of GST challenges

Safety concerns over Maggi noodles back to haunt Nestle

Safety concerns over Maggi noodles back to haunt Nestle

Rediff.com   30 Nov 2017

This time food regulators found excess presence of ash content in Maggi

'We will quickly pass on the benefit of lower GST to consumers'

'We will quickly pass on the benefit of lower GST to consumers'

Rediff.com   15 Nov 2017

A strong supporter of the new tax regime, Adi Godrej tells Viveat Susan Pinto the second half of FY18 will be even better for consumer goods companies as challenges abate.

How Hind Lever plans to take on Patanjali

How Hind Lever plans to take on Patanjali

Rediff.com   13 Nov 2017

In the coming months, Lever Ayush will venture into categories beyond soaps, shampoos, toothpastes, lotions and moisturisers, its current segments of operation, as it seeks to give the brand a horizontal push.

'India's consumer market will touch $4 trillion by 2025'

'India's consumer market will touch $4 trillion by 2025'

Rediff.com   23 Oct 2017

In an interaction with Viveat Susan Pinto, Thomas Lutz, head of the consumer and retail practice at The Boston Consulting Group. highlights some of the top consumer trends in India and the way forward for companies.

Why joint ventures are so challenging in India

Why joint ventures are so challenging in India

Rediff.com   13 Oct 2017

Most business groups in India, including Godrejs, Tatas and Mahindras, have seen patience tested in JVs, with some of them winding up quickly

Hershey's may send its Kisses to India

Hershey's may send its Kisses to India

Rediff.com   4 Oct 2017

Hershey's plans to raise its India presence and introduce some of its global brands, beside looking at more manufacturing facilities here.

For advertisers, old is now gold

For advertisers, old is now gold

Rediff.com   25 Sep 2017

60-plus men and women who live independent lives are becoming the cynosure of ad men's eyes.

Ronald McDonald is smiling once again in Delhi

Ronald McDonald is smiling once again in Delhi

Rediff.com   20 Sep 2017

43 McDonald's outlets in New Delhi-National Capital Region were forced to down shutters following lapse of their eating-out or health licences in June.

Fate of 169 McDonald's outlets hanging in balance

Fate of 169 McDonald's outlets hanging in balance

Rediff.com   11 Sep 2017

CPRL Board may meet this week to decide if the outlets in the north and east of India can be kept open till the matter is settled in courts

McDonald's, Indian partner begin fresh war

McDonald's, Indian partner begin fresh war

Rediff.com   8 Sep 2017

Vikram Bakshi says the 169 stores will remain open, McDonald's says it will take steps to enforce termination.

'The pain that trade faced due to GST will ease'

'The pain that trade faced due to GST will ease'

Rediff.com   23 Aug 2017

On Tuesday, Bajaj Electricals extended its brand licence agreement with UK-based kitchen appliances major Morphy Richards, launching a new range of products. Chairman & managing director Shekhar Bajaj, cousin of industrialist Rahul Bajaj, tells Viveat Susan Pinto the company will increasingly focus its attention on its consumer products business.